Friday June 21st 2013
Netflix has proved such a world-beater since it launched in the UK last year that I can’t help but feel sorry for its competitors, even if the words ‘heat’, ‘stand’, ‘can’t’ and ‘kitchen’ come to mind whenever my mind wanders to the downfall of LoveFilm. Like so many others, the once-dominant UK brand is quickly losing ground to the US giant, because it provides an identical service without the benefit of Netflix’s gargantuan economies of scale. Only one company seems to recognise its inevitably subordination to camp Netflix and capitalise on it in an inventive, canny fashion. I’m talking about MUBI, the one with the silly name and the genuine enthusiasm for cinema.
Their offering — a new film every day, hand picked by the MUBI team and available for one month — provides you with far fewer films than you’d get with any of their competitors, but ensures a higher standard of film and a far more eclectic selection. This month’s films include Nick Broomfield’s incredible Aileen Wuornos doc The Selling of a Serial Killer, James Gray’s artsy relationship drama Two Lovers and William Lustig’s trashy 1988 video nasty Maniac Cop (pictured above).
Thanks to a partnership that seems like it might’ve involved a monetary transaction but honestly didn’t (more’s the pity) Ultra Culture readers can now try the whole thing out for free via this snazzy custom sign-up page:
(It’s one of those ‘give us your credit card, cancel at any time’ deals, so don’t forget to make a note in the diary if you don’t want to wind up paying for something you don’t use.)
Better yet, they’ve given me a ‘Lomography LomoKino Mubi Edition’ camera (worth $129!) to give away to one lucky reader. According to the blurb, it’s a hand-cranked 35mm film camera, allowing you to ‘shoot a movie of 144 frames on any 35mm film’. I’m not sure if you have to assemble the frames yourself or what, but it seems like a fun thing to put in your bag and bring out at parties. It also has Uncle Boonmee director Apichatpong Weerasethakul’s signature on it for some reason.
To obtain the ‘Lomography LomoKino Mubi Edition’ camera, simply comment below with the answer to the following question:
Q: Would you like to own a ‘Lomography LomoKino Mubi Edition’ camera?
UK entrants only please; I’m not made of stamps.